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Tag Archives: fashion

2019 Ecole Holt Couture Showcase Event!

Sunday November 3rd is showtime! Every year Ecole Holt Couture supports and promotes is students by hosting a fashion event that includes a Student Exhibit with Reception and a Runway Show all within the price of the ticket.

All this so that students can invite their family and friends to view and participate in their achievments. The showcase event is open to the public as well! Would be couture and tailoring students want to see what the school is all about and what the students have created. 

EHC also opens its doors once or twice each year, so that those interested in enroling have the opportunity to visit the school. Information seminars are designed to answer the miriad of questions that future applicants have about what they can expect from the program and what is expected of them.

The showcase this year is at cSpace King Edward, a collaborative creative space for all types of artisans. The venue is a sandstone building that was once a school, now completely preserved with a ultra modern theatre space added to the west end of the structure.

Our event features live music by local artists, Joshua Sung Park Trio. Who will play and perform through the afternoon.  We offer great tasting treats by Cornerstone Cafe – another unique Calgary eatery that combines good food, good company with live music, and music lessons, during the reception and while guests chat with the students at the exhibit.

Later guests make themselves comfortable in all-front-row seating for the runway show part of the event. Everyone gets a good view and nice long look at the models with commentary by the owner and instructor of the school.

If you are in the Calgary area on November 3rd, come and join us! Tickets are available through Eventbrite: look for 2019 Ecole Holt Couture Student Showcase .

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Lesson #2 – Petite is Powerful – tips for a great fit.

If you are like me, considered a petite size, then your proportions are slightly shorter from the shoulders to the waist than a standard size, and you all know what I think about ‘standard’ sizes. But being ‘petite’ may also reflect that you may perhaps be relatively shorter in stature than most of your contemporaries in North America. Not at all if you are in most parts of Asia and in some parts of Europe.

Wearing off-the-rack and ready-made garments always seem to appear slightly ‘off’ because, petite manufactured garments are mostly only adjusted for the above mentioned variance, or worse – adjusted for shorter arm and leg length as well which may not apply at all to you (or to me). These adjusted variances may greatly reduce the choice in ready-made or off-the-rack for you to look amazing.

If you want to look your perfect-size ‘perfect’, then every component needs to be made in proportion to the whole. That doesn’t mean a petite cannot wear a large pattern print, or conversely that being tall you cannot wear small prints. Only that the proportions must be adjusted accordingly as is true to haute couture and bespoke tailoring.

In this example, notice that in her riding jacket all the components – lapel size and stance, buttoning, pockets, sleeve length (and armhole circumference), waist cinch, and jacket length are all relative to proportion. The trousers again are the right length and leg width. Any one of these elements out of proportion will throw the whole look ‘off’.

A petite can look positively overwhelmed or underwhelmed because of the lack of choice. Remember that in garment manufacturing, realistically it can only serve a small section of the market offering a limited range of ‘sizes’ to be profitable. That pretty much excludes the other 90% of the population. It is not you, you are a perfect size.

Cheers! J

 

 

 

 

 

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Tuesday March 31st, 2015 – Back to class

We’ve just left two weeks of Spring break behind us. Well, it wasn’t so much a break as quiet work-time to catch up for most of us here, and part one of the final Certificate exam is being written today. The programs are pretty intense, and if you do get behind even for one or two days, the work piles up incredibly quickly. Students all work very long hours for the duration of the programs, and as an administrator as well as instructor, my job doesn’t end at the close of class either. It usually runs late into the evenings and into weekends replying to emails and keeping up with necessary paperwork. It didn’t get any easier when Ecole Holt Couture became a designated Private Vocational Training institution licensed by the Alberta government of Advanced Innovation and Education department.

We often get questions about EHC’s programs and the equivalency of its certificate awards to other degrees. So here it goes.

Both Ecole Holt Couture programs are recognized by the Advanced Innovation and Advanced Education government department of Alberta, Canada.

EHC’s Dressmaking Certificate program is designed for self directed employment as well as the prerequisite program to enter the EHC Couturier/Tailoring Diploma program. The Diploma program is designed for self directed employment or free lance work, as well as entry level positions for apprenticeships. As such, there is no equivalent to our Certificate and Diploma programs. The entire curriculum is unique and original, written by the Founder, based on her education and 60 plus years of professional experience in the trade of couture and tailoring in Europe and Canada.

The reason that Ecole Holt Couture was established and its sole existence is to preserve and pass on traditional practical skills with its related professional technical knowledge not currently being taught in fashion or design institutions. As we’ve ventured to more modern approaches, focusing on off-shore manufacturing and marketing, the nature of educational programs have evolved to meet the demands of the fashion industry.

What is being left out is formalized training in couture and tailoring. Expert mentoring, the transference of knowledge and sharing of experience, not least of which is teaching the fundamental skills for a couture and tailoring career alternative – not typically included in the ‘industry’ statistics today.

So where are the statistics for couturiers and tailors to be found then, if not in the fashion industry? In our research, we have found them to be placed squarely in the arts and culture sector as craftsmen and artisans. see Cultural Human Resources Council

At EHC we do not teach quick and easy step by step do-at-home projects, that follow trendy designs adapting ready made patterns for sewing enthusiasts nor do we teach how to manipulate CAD programs. This training is meant for the serious career-minded individual to gain the expertise to take an original design idea and craft it into a fully formed product, by your own hands. What then is the exact degree equivalent, remains a good question. Cheers! J

 
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Posted by on March 30, 2015 in College degrees

 

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Couturier ‘String Theory’ – not just a Fable!

Most of the Students at Ecole Holt Couture have heard me tell a similar version of this Fable….

Once upon a time there was a very rich man and his wife spending some quality time together on their private south pacific island. Even with its remoteness it had every modern convenience. Solar panels for electricity, running water, and even 4G Internet access. Everything you could possibly need was there. A beautiful house, airstrip, dock, boat house, deep-sea fishing boat, and several guest cottages on its beaches.

He arrived following several strenuous business trips with his wife, who had completed a major shopping spree from Paris, Milan, London, to Tokyo. There was nothing that the couple could not buy. His wife had just procured lengths of the most elaborately hand-embroidered French silk, the softest Kashmir wool, the most luxurious Italian silk velvet, and the finest English worsted. The best that could be made, very expensive and all quite unique.

Because this man was also very generous he regularly invited friends and relatives to his island, but he also invited strangers from time to time to share in his good fortune. This time he invited three young, and very promising, fashion designers to the island as a reward for their contribution to one of the many charities he supported.

Each of the three individuals saw this opportunity differently. One was very ambitious and viewed each day as potential for new business and so brought an iPhone, laptop, latest look-book, and a few new design ideas to present, just in case. The other viewed this as a good time to get on with a project or two without distractions, and so managed to pack a compact sewing machine, sewing kit (thread, pins and scissors), and some new patterns but decided to investigate locally made materials on the island to experiment with. The third accepted this, as a time to relax and not worry about anything. To absorb, and enjoy this once in a lifetime experience.

While on the island, which was very tiny indeed, it became apparent just how remote it was from civilization. The owners of the island were very hospitable and made time to visit with each of their guests, making sure that everyone was quite comfortable. One night they invited the three young people to dinner at the big house. Nothing but the finest was offered, the freshest fish caught just hours earlier, the best quality vegetables and most exotic fruit flown in from the nearest islands, and the finest wines.

The conversation turned to each guest to find out what their hopes and aspirations were for the future. One was confident that someday they would become world famous, so that everyone would want to own one of their designs. The other was hopeful, that with experience and some help, they would be able to manufacture highly popular collections selling around the world. The third confessed to wanting to be creative every day, to being content, and wanting to make other people happy. The others all sniggered at the third’s response, and privately thought how impractical and unrealistic that would be.

Curiously, the rich man’s wife asked more questions about why this would be a considered career choice. After all, doesn’t one need a lot of money to be able to have everything one’s heart desires? “For instance, we have everything one could possibly want, a good income, good health, and access to the best of everything. This doesn’t come without hard work and sacrifice of course”. All had to agree, and continued to enjoy a pleasant evening of good food, conversation and exchange of ideas.

Later, the rich man’s wife was delighted to show the three young people her exquisite fabric finds, knowing they would share in her excitement. As expected, all three were indeed thrilled. Also, as an almost instant reaction, they offered to design something for her using these fabrics. “Oh, but, I couldn’t just let anyone touch these precious fabrics, only someone with considerable experience”. They asked who she knew, that had such experience. “Well, I don’t really. I’m a bit hesitant about asking anyone!”

The first young designer offered to create the most fashion-forward designs, and would start on it straight away. The second, began to research the latest trends to present. Meanwhile, the third asked questions about what the rich man’s wife dreamed for herself, what were her requirements for the coming year, and what type of things she loves to wear. “This is all wonderful, but it still leaves the dilemma of who will make these amazing designs for me?”

Not to worry the first designer said, “I have some really good people behind me who will get it done right”, the second designer remarked, “I will make it myself, it won’t take long. I can usually run things up in a few hours, a couple of days at most!” The third’s reply was “I would love to make it for you, it will take some time. I want to make sure everything fits just right, and makes you look marvelous. Your fabrics will deserve the utmost attention, for the most part they will be hand-sewn”.

That night a tropical storm knocked out the 4G Internet access, the docks were damaged, and the airstrip was littered with debris from broken branches. Fuel supplies were so low that the generators couldn’t be run for more than just the bare essentials – such as pumping fresh water. Repairs would take some time.

The first designer conceded, “Well that pretty much finishes my plans, without the internet I can’t communicate with my team, my laptop battery is low and in need of recharging, but I can’t do it without electricity”. The second designer complained that without power the sewing machine was useless, and it was too late to order patterns on-line. The third said, “No problem. Let’s get started”.

In wonderment, the rich man’s wife asked how this is possible without any equipment! “I have my hands, I never travel without my emergency sewing kit, and if you have a ball of string somewhere, that’s all I need.” And so proceeded to take her measurements with the ball of string, sketched some ideas on paper for her approval, and drafted the patterns on old bed sheets. After assembling the mock-up designs, they were fitted exactly to her figure. Then used as the pattern to cut her prized fabrics.

During the following days, the rich man’s wife witnessed how the garments were being created piece by piece, all with the greatest care and attention to detail. Every pattern was skillfully matched at each seam. The garments were fitted a few times making sure they were comfortable and flattering to her figure. Then – one day the clothes were complete! “Oh my, I have never in my life seen such craftsmanship, such beauty, but mostly I have not felt so comfortable in my clothes, and felt so good about the way they make me look! I could see your joy while you worked, and why you love creating such wonderful things! How can I thank you enough for what you have done for me?” The young Couturier replied, “The opportunity you’ve given me has been priceless! Here is a detailed invoice of what you have received in exchange for my expertise.” The rich man’s wife never again wanted what everyone else could buy! Do you?

(Not The End) Just The Beginning – Cheers J

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Ecole Holt Couture 2014 Presents – Youtube video trailer

Watch Video

Watch Video

At EHC we are very fortunate to have talented students with varied skills. ‘You’re Invited’ was created by one such student, Amy Zia, as a light-hearted look at what we do as couturiers! But, don’t be fooled, what we do is highly professional whether for special occasions or to create a functional and personal business wardrobe.

This fashion event is created to help raise awareness and funds for Making Changes Association, who provides hundreds and hundreds of women with functional and appropriate work wardrobes each year. Their clients are all making the effort to re-enter the workforce, and perhaps have few resources to do so.

Making Changes programs include guidance on writing resumes, and networking to gain employment, to those who perhaps may never have had to provide these qualifications before.

The wardrobes that are provided are all donated, recycled, reused, and up-cycled from high quality garments that are either brand new or gently used, giving the garments a new life as well.

So although, EHC teaches the skills to create brand new custom couture made garments, we support, believe in what and how Making Changes not only uses perfectly good clothing as their main program resource, but

More importantly, we support and share their values in how they treat women and teens struggling to improve their life situations, by treating them like family. Almost all of the day to day operations are handled by wonderful volunteers who have time and expertise to share.

You are invited, to attend this event! Just click on ‘buy tickets‘, and join us in supporting this wonderful organization.
Ecole Holt Couture School will also have a booth at the event if you would like to know more about us, and become part of this wonderful highly skilled, hand-made and crafted market!

If you can’t start the video, please copy and paste the URL into your preferred browser! http://www.youtube.com/watch?v=phgn-NzI-Ls
Enjoy and see you at the event on Sunday November 16th! – cheers J.

To get ahead you need to get started.

To get ahead you need to get started.

 

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Fish leather!

At EHC we are always looking to use 1) natural fibers, 2) environmentally friendly and sustainable fabrics, 3) to recycle, re-purpose and up-cycle already-made garments. And every now and then we come across very interesting new products! We are thrilled with sea fish leather, which is prepared from skins that would otherwise be discarded from commercial fish processing. Sea fish leather comes in all manner of surface textures and colors – and NO, it really doesn’t smell of fish at all!

Dress Code 2012 EHC Fashion Event

Dress Code 2012 EHC Fashion Event

Stanley Major: “The attraction of the leather has to do firstly with the re-use of a product that is normally discarded. The scale patterns, although different for different species of fish, all share the characteristic of having no counterpart in the animal world. The environmental aspect of the leather is also of interest to consumers” www.sealeatherwear.com

Please read the rest of the article: The Reel Truth About Fish Leather!

Glazed finish fish skins

Glazed finish fish skins

 

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Ecole Holt Couture Fashion Show 2014

following our love affair with silk

following our love affair with silk

What is couture and haute couture all about really? We love addressing this question, and try to share as much insight as we have time for during the couture runway show at Ecole Holt Couture’s annual fashion event.

Now in the middle of preparing for its annual fashion event fundraiser for Making Changes Association Calgary, according to the event website, there is one month and 10 days left to Sunday, November 16th show time.

We began planning this next event the day following the last one, and set this date last November to secure the venue for 2014. Right after, we debriefed to identify the successes and malfunctions while everything was fresh in our minds, which then determined the changes in structure for this year.

Our themed photo shoot for the posters and banners took place three months ago. The EHC fashion event website is active, and tickets available for sale. As we sat around the table with our students, we noted some brilliant ideas for next year’s event while we brainstormed ideas to promote this show.

You might say that it would be a bit of challenge to keep track of last year, our current year and next year’s plans, while we are so focused on the present school term, and you would be entirely correct. This is entirely an extra-curricular activity. We depend on our community partners and volunteers to pull this event off every year, hoping that everyone had a positive experience and offers to help out again.

If it were not for the countless individuals who are incredibly supportive, and the great number of volunteer hours, we would not be able to continue the event each year. As a matter of principle, we do compensate professional services we receive, and appreciate that those services might perhaps be at a special rate for this cause.

All the proceeds from the event are passed on to Making Changes Association.

To say thank you to everyone is only a fraction of the gratitude we feel for your support, so we find it very easy to be appreciative to all of you, and thank you once more!

If you would like to become involved with the fundraising event, or sponsor the event please have a look . We do promote our event sponsors through social media (Facebook and Twitter) and recognize special donations.

 

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Lighting for your couture & tailoring studio

_DSC4789You’ve got your studio planned out, your theme, your furniture and equipment all ready to move in. Paint colors and wall coverings chosen, except you still need to decide how to light the entire space.
Light is light, all you do is flip the switch, right?

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You may not completely understand what you need for your space, but like any keen observer you can learn a lot by visiting trendy and upscale retail shops and restaurants and also professional office spaces to find out what appeals to you. And like any research you do, you should evaluate why something appeals or works for you and why it doesn’t.

What there is to know about lighting is almost overwhelming. About its various functions, about the myriad of products available, how lighting effects influence customer behavior, its reflective properties on various surfaces and so on. The great thing is that there is also ton of information freely available on the internet.

Assuming the primary existence of your studio is for work and to meet with your clients, lighting it is pretty straight forward. Natural lighting is a must, and not just because it makes you feel and look better. It has been proven that working under artificial light for prolonged periods of time cause us to be less alert and feel more stressed.

Windows near your work surface is very important, but do consider the direction of incoming light over your work so you don’t work in your own shadow. You may need to re-orient your work surfaces to achieve the most effective illumination. Light coming in from north facing windows is normally more consistent throughout the day and generally better than south facing – which can be extremely hot, glaring and tends to fade textiles rapidly.

Photo Credit: Getty Images

Photo Credit: Getty Images

Working evenings or during dark days, you will also need good ‘general lighting’ which means artificial overhead light. It should be evenly spaced and with sufficient coverage so that there are no dark spots in the studio.

You’ll also need ‘task lighting’ – direct light to illuminate particular working areas shadowed by equipment for instance. Next to your sewing machine, on your drawing board, beside the laptop or comfortable chair that you use to do hand sewing all benefit from additional lighting. Set up several independently switched task lights and use them as you need them. Research types of fixtures with flexible arms and with light bulbs that cast diffused light and that do not create a lot of extra heat.

Your fitting room will benefit by a source of natural light, plus artificial lighting that will flatter skin tones and won’t alter how the coloring of fabric appears. Again consider the direction of the light to prevent casting irritating shadows.

The more decorative spaces in your studio will likely be the entrance and reception area. Although you may not have a say in how this is lit, the entrance just outside your studio should be well lit inviting your clients in. Your reception area should be treated similar to a retail space. The fundamental principle being: first impressions are what count. If the entrance and reception areas are well illuminated, it underlines the assumption of convincing design and work on the inside.

days like this

Lighting must have good color, contrast and balance between different surfaces to accomplish interesting effects which suit the mood and theme of your studio. By using several layers of lighting you can create an appealing hierarchy of light that will pull the space together bringing it to life. These layers are defined as Ambient, Accent and Perimeter, Display and Decorative lighting, and you could easily employ all of these techniques in one space.

All bulbs are rated based on the color of light they emit. This is a general guide to Color Temperature measured in degrees Kelvin (K), if you happen to come across the information.

Spec 35,40, or 50: 3,500-5,000 K – Good for task lighting
Cool White: 4,100 K – Reasonable for general lighting
Natural Sunshine: 5,000 K – Great for general lighting
Daylight Deluxe: 6,500 K – Very Bright (may be too bright for small spaces)

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Ambient is an overall restful and pleasant level of down-lighting. It can be adjustable with dimmer controls. Accent lighting adds depth, contrast and creates focal points upon your sample garments and design accents, but be careful not to add confusion with too many focal points.

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Perimeter – floor (up-light) and valance (up or down) light – aids in lighting vertical surfaces. This technique can direct light up on tall shelving and contributes to your space appearing to be larger, more open and welcoming.

Creative-Lighting-Solutions-LED

Display case lighting sources are usually hidden and only used to highlight small pieces. And finally, Decorative lighting such as a hanging chandelier can make a statement in itself, but be careful not to overdo this kind of lighting as it can easily divert attention away from its primary objective.

At Ecole Holt Couture School we use overhead fluorescent fixtures with additional cool-temperature track lighting and Venetian blinds controlling light coming in from west facing windows the entire length of the studio. While the fitting room has a north facing window, a crystal overhead chandelier and another fixture directly over top the large wall mounted mirror. This works extremely well all year round during the daytime as well as at night.

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Transportable task lighting is always nearby, and some students have discovered that wearing headlamps with LED lights (used for camping) and finger lights very useful for doing handwork at home where the lighting may not be as extensive or flexible.

These are just a few examples of lighting applications, but another useful technique (other than for fitting rooms) is in using mirrors, not only for reflecting light, but also for making your space appear to be larger than it is. We will explore this technique more in the future. J

 

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“My Studio is open for business!”

photo credit: thechicadvisor.com

photo credit: thechicadvisor.com

A couturier, tailoring, or any artisan studio requires you to personalize it at the same time make it feel comfortable for your clients, in addition to room for working and storage. An important part of your branding or marketing is how your client sees you in your workspace, and is a reflection upon you personally.

The minute a client comes through the door they should feel connected, easily get their bearings, view your displays, and get an overall impression of who you are. The space shouldn’t be confusing in its design or message.

A bit of background info: Retailers calculate every centimeter of floor space as potential [profit = sales dollars / costs / sq. foot]. Include moving-around-space between the displays (tables, racks, and shelving), and just the right amount of attention given to the design of the entrance, flooring, wall area, ceiling/lighting, smell and sound, they all act as the canvass and give context to the product for sale.

Basically, boutiques with wide aisles and ample space between products on display, and less product out on the floor equates to higher-end product for sale. The profit margin on these products is usually much higher per unit. A lot of attention is given to staging – lighting effects, sounds (music) and smell (fragrances) even if the customer is consciously unaware of the effort behind it.

Shops with narrow aisles, jamb packed shelves and racks, only general lighting and small behind the scenes storage space for inventory indicates a less expensive product on offer. Profit margins per unit are much smaller and therefore rely on a higher volume of sales with quicker turn over.

This is only a general guide and not definitive, but illustrates the importance of conscious design in the space. And neither scenario indicates or guarantees the actually quality of the product itself.

Studios are frequently open by appointment only or open limited hours to the general public. They may be one single open plan area. Clients love to see artisans at work dissolving the mystery of how things are created, but clearly appreciate defined parameters so they know where they, as the client, fit in.

Photo Credit: Getty Images

Photo Credit: Getty Images

Making your client feel comfortable during a visit to your studio is extremely important. Whether it simply means offering them a place to hang their coat, a clean sturdy wooden stool off to the side of your workbench and a place to set down their freshly brewed organic coffee served up in a perfectly clean mug, or a lush upholstered sofa with your quality printed portfolio splayed out neatly in front, freshly cut flowers and cold Perrier served in Waterford crystal on a unique coffee table. It means you have considered your client’s experience.

Every studio needs some storage space for stock and deliveries. In my opinion, it is best left behind screens or in closed off rooms. No matter how on top of things you may be, clients make judgements about you based on your timeliness and tidiness or lack of it. Sample fabrics on display is not considered inventory – you get the idea.

Make sure the entry to your studio is inviting whether it’s wide open or intimately private and make sure it speaks of the entire space. And the mind loves to make order out of confusion – so the less confusion the better. Your client’s attention will ready and not hung up about confused messages in your studio.

If one element is unseen, this one is no less important than all of them put together. That is to keep the air in your studio fresh. There are few things worse than being assaulted by the smell of stale food or other unpleasant odors. Masking malodour with fragrances or room deodorizers doesn’t work; it only makes matters worse, a definite turn-off.

Natural light and lighting is essential to a studio for more than just working in. It creates desired mood very effectively – just be aware of the fact that people have different reactions to lighting just as they do to colour. However, this topic will be better explored separately in another blog. Have a look at the following for some ideas of the better and the could-be-better – you be the judge. Cheers! J.

Levis Tailor Shop

Levis Tailor Shop

 

At Ecole Holt Couture School

At Ecole Holt Couture School

Anderson & Sheppard

Anderson & Sheppard

Spiro Creations

Spiro Creations

Tonbogirl Verbua Leather Craft

Tonbogirl Verbua Leather Craft

Make

Make

 

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Fast forward >> the personal touch

what you wantThe future >> what you want with the personal touch. People are becoming excited about little changes to the fabric of their lives – in their food, their environment and local culture.

We care that we are environmentally, socially and economically sustainable and the reason I love doing this work so much. It is exceptionally satisfying both as a couturier/tailor and educator. However, fashion industry people would argue that if everyone in the industry would still carry on as we do; we’d still be living in the dark ages. That might be true, but on the other hand – maybe not!

Case in point, the growing shift going-back-to-basics in organic farming and selling locally. We yearn for healthy wholesome nutritional foods, rediscovering real ‘taste’ and knowing where our food comes from! We love the personal touch.

Land and Building development is en route to greening-up by reclaiming, replanting, recycling and reusing perfectly good brick, lumber, stone, metals, and etc. products. Toxic chemicals are finally being removed from building products to provide healthier environments. Traditional crafts men/women and trades people are in high demand to achieve quality and reflect our personality in homes and gardens.

Connecting-with-nature programs are re-focusing our attention on the value of all living things from tiny bugs to preserving forests, from saving the whales to natural water sheds. We have come to realize, everything on earth belongs here. People need to be actively engaged in safeguarding our planet; we cannot  be timid or remain ignorant of the urgency in making at least small changes in our current habits.

Psychologists and sociologists are proving that our increasing dependency on social media may actually be making us more isolated, even though we depend on it for keeping in touch. We cannot do without the internet to conduct business today. All the same we still need personal engagement with our immediate community to make our work meaningful. Do you know or care if your customers are truly happy or satisfied with your product? How are you connected?

The fashion industry as a whole has been guilty as charged of being rather deceptive in capturing our attention. No one should believe magazine photos because they are all touched up to create an illusion of idealized perfection. Labeling doesn’t give you the true story in part or in full. We don’t know anything at all about a garment’s journey, who made them and where they actually come from. Yet fantasy continues to influence our desires and attitudes about everything from what we drive to what we wear.  It is no surprise then that consumers are slow in making better choices to curb this insatiable addiction to an illusion of impossible glamor, and at a terrible cost.

Consumers have become irresistibly accustomed to cheap fashion paying next to nothing in our western society, in effect undervaluing all creative labor, totally unaware that quality and social welfare is sacrificed every time in achieving this. We have become entirely detached. So it is no wonder that we are  somewhat slow to adopt a more sustainable approach to style. The popular saying goes: “If you are not part of the solution, you are part of the problem”, we all need to take another look and reassess our contribution to the well being of our own community as well as global communities.

However, positive changes are on the horizon and the alternatives are numerous! Sharing, Recycling, upcycling, redesigning and zero waste, to name a few. In practice couturiers and tailors do not waste materials, find creative ways of incorporating your cherished valuables, and are not just in the exclusive domain of the wealthy patron either.

As local artisans and crafts people we can effectively service clients in our own communities giving them exactly what they want and need and at a much higher quality – with a personal touch. If you don’t believe it, just think about  hand knit sweaters or your most valuable handmade possession which you really love and cherish – I’ll guess you still own them and loathe letting them go! Cheers! J photo shoot workshop

shopping tag

 

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